Laticrete

Laticrete Celebrates 50th in Capri

Bethany CT, November 15, 2006--Laticrete International, Inc., celebrated 50 years of industry leading expertise by hosting a special event to express its gratitude to clients and business partners wor...
http://www.floordaily.net/floorfocus/laticrete-celebrates-50th-in-capri

Laticrete Chairman Inducted into Junior Achievemen

Bethany CT, June 29, 2006--David Rothberg, chairman and CEO of Laticrete International Inc., was inducted in to the Junior Achievement of Southwest New England’s Business Hall of Fame in New Haven, Co...
http://www.floordaily.net/floorfocus/laticrete-chairman-inducted-into-junior-ach...

Laticrete Sponsors Employee’s Race Car

Hamlet, NC, March 15, 2006--For the last five decades, the Laticrete commitment to research and development has pursued innovative ceramic tile and stone installation systems. One reason for their suc...
http://www.floordaily.net/floorfocus/laticrete-sponsors-employees-race-car

Laticrete Unveils Brand Promises Campaign

Bethany, CT, October 11, 2022-Laticrete, a manufacturer of globally proven construction solutions for the building industry, has launched its Brand Promises campaign, a company-wide initiative that bu...
http://www.floordaily.net/floorfocus/laticrete-unveils-brand-promises-campaign

Laticrete Celebrates 50 Years

Orlando, FL, May 31, 2006—Laticrete International celebrated its 50th anniversary as a producer of innovative tile and stone installatione during Coverings 2006 in Orlando, Florida. Henry M. ...
http://www.floordaily.net/floorfocus/laticrete-celebrates-50-years

Laticrete Launches Expansion

Bethany CT, December 1, 2006--Laticrete International held a ground-breaking ceremony on November 2, celebrating the completion of a new $20 million plant expansion at its world headquarters in Bethan...
http://www.floordaily.net/floorfocus/laticrete-launches-expansion

Laticrete Honored as Family Business of the Year

Bethany CT, December 15, 2006--Laticrete International, Inc., was recently awarded the prestigious “Family Business of the Year Award” by the University of Connecticut Family Business Program. The ...
http://www.floordaily.net/floorfocus/laticrete-honored-as-family-business-of-the...

Laticrete Joins Forces With Habitat for Humanity

New Haven, CT, February 21, 2007--Laticrete International, Inc. donated the setting materials and provided a crew of Laticrete employees for the installation of ceramic tile floors in two New Haven, C...
http://www.floordaily.net/floorfocus/laticrete-joins-forces-with-habitat-for-hum...

Laticrete Named TileAmerica Supplier of the Year

Bethany, CT, July 11--Laticrete International has received the title of TileAmerica “Supplier of the Year.” The award, presented annually at the Coverings exhibition, recognizes the TileAmerica suppli...
http://www.floordaily.net/floorfocus/laticrete-named-tileamerica-supplier-of-the...

Laticrete Acquires Remaining Interest in Laticrete Supercap

Bethany, CT, August 22, 2018-Laticrete International has acquired the remaining interest in the Laticrete Supercap joint venture to fully integrate the businesses under one umbrella and invest additio...
http://www.floordaily.net/floorfocus/latricrete-acquires-remaining-interest-in-l...

Faisal Saleem Named President/COO of the Laticrete Intl. Division

Bethany, CT, March 1, 2021-Laticrete has promoted Faisal Saleem to president and COO of the Laticrete International Division.  Assuming the full P&L and market development activity of the di...
http://www.floordaily.net/floorfocus/faisal-saleem-named-presidentcoo-of-the-lat...

Laticrete Promotes Macrino, Stivers

Bethany, CT, January 22, 2007--Laticrete International, Inc., world-wide manufacturer of systems for the installation of ceramic tile and stone, has promoted Nick Macrino to Architectural Group Manage...
http://www.floordaily.net/floorfocus/laticrete-promotes-macrino-stivers

Laticrete Opens Factory in Latvia

Bethany CT, May 11, 2006--Beginning this June, Laticrete will be manufacturing and distributing Laticrete International products from a new 107,640 square foot plant in the Baltic State of Latvia. ...
http://www.floordaily.net/floorfocus/laticrete-opens-factory-in-latvia

Focus on Leadership: David Rothberg is a man with many missions - Jan 2020

Interview by Kemp Harr David Rothberg, chairman and CEO of Laticrete, is a modern Renaissance man: pursuing extreme outdoor achievements; supporting his wife, an attorney who for a time served as ma...
http://www.floordaily.net/floorfocus/focus-on-leadership-david-rothberg-is-a-man...

Laticrete Launches Floor Warming System

Bethany, CT, January 9, 2007--Laticrete has launched a comprehensive floor warming program callled Laticrete Fahrenheat. Laticrete Fahrenheat offers an exclusive self adhesive mesh and wire backing...
http://www.floordaily.net/floorfocus/laticrete-launches-floor-warming-system

Laticrete’s Rothberg to Receive NTCA Tarver Award

Jackson, MS, March 12, 2007--This year the National Tile Contractors Association (NTCA) will honor Henry M. Rothberg, B.S.Ch.E., A.I.Ch.E., A.C.S., chairman of the board of Laticrete International, In...
http://www.floordaily.net/floorfocus/laticretes-rothberg-to-receive-ntca-tarver-...

NTCA Honors Laticrete’s Henry Rothberg

Bethany CT, May 1, 2007--Laticrete founder and chairman emeritus Dr. Henry M. Rothberg, whose pioneering research in the field of chemical engineering led to the invention of the thin-set method of in...
http://www.floordaily.net/floorfocus/ntca-honors-laticretes-henry-rothberg--

Doug Metchick Named President of Laticrete Supercap

Bethany, CT, December 21, 2015—Doug Metchick has been named president of Laticrete Supercap, LLC. Reporting to Laticrete president Edward Metcalf, Metchick will work out of Laticrete World H...
http://www.floordaily.net/floorfocus/doug-metchick-named-president-of-laticrete-...

Laticrete Ships First Recyclable Plastic Bags

Bethany CT, March 15, 2007--Laticrete International, Inc. shipped its first batch of Laticrete System materials in recyclable plastic bags from its Hamlet, North Carolina facility to Palmetto Tile Dis...
http://www.floordaily.net/floorfocus/laticrete-ships-first-recyclable-plastic-ba...

Laticrete Sponsors NASCAR Race Car

Bethany, CT, June 22, 2007--Laticrete has entered into an agreement to sponsor the race car of long-time MVP contractor Dennis Pobanz from Marino Tile and Marble in Colorado Springs. Pobanz, a NASCAR ...
http://www.floordaily.net/floorfocus/laticrete-sponsors-nascar-race-car

Laticrete’s Rothberg Elected to CTDA Hall of Fame

Bethany CT, September 8, 2006--Laticrete International founder and chairman emeritus, Dr. Henry M. Rothberg, will be inducted into the Ceramic Tile Distributors Association (CTDA) Hall of Fame on Nove...
http://www.floordaily.net/floorfocus/laticretes-rothberg-elected-to-ctda-hall-of...

Laticrete Founder Funds University Scholarships

Bethany CT, October 25, 2006--Laticrete International founder and chairman emeritus, Dr. Henry M. Rothberg, has made a major financial contribution to fund 20 scholarships annually for students to pur...
http://www.floordaily.net/floorfocus/laticrete-founder-funds-university-scholars...

Laticrete Opens New Plant in China

Bethany, CT, April 25, 2008--Laticrete International marked the opening of its manufacturing plant in China on April 2 at Songjiang, Shanghai. The building of the new production and research center i...
http://www.floordaily.net/floorfocus/laticrete-opens-new-plant-in-china

Laticrete Donates Product to Haitian Village

Bethany, CT, December 5, 2005--Laticrete International, for a half a century, has been a world leader in providing ceramic tile and stone installation systems on a global basis. Innovation and comm...
http://www.floordaily.net/floorfocus/laticrete-donates-product-to-haitian-villag...

Laticrete Expanding Partnership with Mr. David's Flooring

Bethany, CT, July 20, 2016— Laticrete Supercap has announced that it is expanding its partnership with Mr. David’s Flooring. With the expansion, Mr. David’s Flooring International ...
http://www.floordaily.net/floorfocus/laticrete-expanding-partnership-with-mr-dav...

Laticrete Names Southern California Rep

Bethany, CT, June 6, 2007—Laticrete has appointed Brian Carlson to the position of technical sales representative for the California Southern region, including Northern Los Angeles County, Ventu...
http://www.floordaily.net/floorfocus/laticrete-names-southern-california-rep

Cox Names Laticrete Sales Manager, North America

Bethany, CT, May 4, 2007--Laticrete has appointed Vernon Cox, Sales Manager, North America. In his new position, Cox will oversee all Regional Sales Managers, with the full responsibility of building ...
http://www.floordaily.net/floorfocus/cox-names-laticrete-sales-manager-north-ame...

Laticrete Establishes Scholarship for Masonry Craft Program

Bethany, CT, September 6, 2018-Laticrete has established an annual $25,000 merit-based scholarship available for students enrolled in the masonry craft specialization program at the American College o...
http://www.floordaily.net/floorfocus/laticrete-establishes-scholarship-for-mason...

Floor Prep: LVT growth is supported by a range of compatible floor-prep materials - Jan 2018

By Darius Helm LVT’s rapid growth in both the residential and commercial markets has fundamentally changed the floorcovering landscape, already accounting for about 8% of flooring sales and lik...
http://www.floordaily.net/floorfocus/floor-prep-lvt-growth-is-supported-by-a-ran...

Laticrete Named Award Winners at North American Team Meeting

Bethany, CT, January 30, 2020-Every year, Laticrete hosts a North American Team Meeting (NATM). The 2019 NATM was held at the Wyndham Grand Orlando Resort in Orlando, Florida on December 3 to 6 and he...
http://www.floordaily.net/floorfocus/laticrete-named-award-winners-at-north-amer...